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Baywood Acquires Nutritional Specialties

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By: Sean Moloughney

Editor, Nutraceuticals World

Baywood International, Inc., Scottsdale, AZ, has acquired all of the assets and related liabilities of Nutritional Specialties, Inc./dba LifeTime or LifeTime Vitamins for over $7 million. LifeTime is a nutraceutical company that specializes in the development, marketing and distribution of its own brands under the LifeTime name. LifeTime’s brands currently consist of approximately 370 products that are sold directly to independent and chain health food stores, pharmacies, natural food stores and other direct-to-consumer channels. Following the acquisition, Baywood intends to operate LifeTime as a separate subsidiary based at its current location in Orange, CA.

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